Profit Margin Formula:
From: | To: |
Profit margin percentage is a financial metric that shows what percentage of revenue has turned into profit. It's a key indicator of a company's financial health and pricing strategy.
The calculator uses the profit margin formula:
Where:
Explanation: The formula calculates what portion of each dollar of revenue remains as profit after accounting for all costs.
Details: Profit margin helps businesses assess pricing strategies, cost control, and overall financial efficiency. It allows comparison between companies of different sizes.
Tips: Enter profit and revenue amounts in dollars. Revenue must be greater than zero for calculation. The result shows what percentage of revenue is profit.
Q1: What's a good profit margin percentage?
A: Varies by industry, but generally 10% is average, 20% is good, and 5% is low. Service businesses often have higher margins than retailers.
Q2: Difference between gross and net profit margin?
A: Gross margin considers only cost of goods sold, while net margin includes all expenses (operating costs, taxes, interest, etc.).
Q3: Can profit margin be over 100%?
A: Yes, if costs are negative (e.g., selling an asset for more than its book value), but this is unusual for normal operations.
Q4: Why might profit margin decrease?
A: Due to increased costs, price reductions, or a combination of both. Can also occur from one-time expenses.
Q5: How often should profit margin be calculated?
A: Businesses should track it monthly at minimum. More frequent tracking helps identify trends and problems early.